Screw Stealth Mode: Why You Should Tell Everyone Your Startup Idea

Want to see me get upset?

Like… red in the face, I could deadlift a baby elephant with my rage alone, level upset?

Here’s how to do it:

Tell me your startup’s in “stealth mode” and you can’t talk about it.

Or worse, ask me to sign a freakin’ NDA before you “get into the particulars.”

WTF do you mean you can’t talk about it?

Why not?

What are you afraid is going to happen?

That someone’s going to drop everything going on in their life and business to pursue it?

How bloody arrogant do you need to be?

Even if they did, that simply means there’s NOTHING unique or hard about your idea.

If someone can beat you to the punch just by understanding the general, high-level concept, then you probably need to go back to the drawing board.

You think Uber is an easy idea to execute? Hell no.

Easy to understand, yes. To build? NO F-Ing way.

Alright… so now that I got that out of my system, let me tell you a few reasons you’ll want to tell others about your idea.